There’s a new book out there for baby-boomers that can remember “Wacky Packages.”

“Wacky Packages” were a series of stickers for the Mad Magazine generation that featured take-offs of familiar product packaging. 

This new book puts them all together…very entertaining stuff. And even if you don’t remember these stickers you’ll find them funny anyway!

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On Friday night, June 20, I witnessed the power of mass marketing. At about 7:45pm, all the kids in my neighborhood all disappeared indoors in order to watch the Disney Channel premiere of “Camp Rock.”

If you know what “Camp Rock” is you likely have a youngster between the ages of 8 and 16! Disney’s “Camp Rock” premiered on The Disney Channel on a Friday, then ABC on Saturday, then ABC Family on Sunday, then on-line at Disney.com on Monday! Talk about synergy!

The TV movie/musical starring Disney band The Jonas Brothers at a summer camp for musicians scored big with tweens and teens.

So it should be no surprise Disney is already planning a sequel. They will shoot it next spring or summer. So if you don’t know “Camp Rock” yet…you have time to catch up. 

By the way, I didn’t think “Camp Rock” was as good as “Disney’s High School Musical” franchise. And the kids in my neighborhood seemed to agree.